Apollo alternatives for small teams
If you want leads ready to buy now with outreach drafted for you, try bravabase. For multichannel sequences with a large database, try lemlist. For contact data on its own, Lusha. To build your own data workflows, Clay.
Four tools worth a look
Each one replaces a different part of Apollo.
bravabase
Best for leads ready to buy now. Brava, your AI agent, finds people showing buying signals, scores their fit from 0 to 100 and gets their work email and phone number. It drafts outreach and posts you approve.
Price: $99 per user a month, or $79 billed yearly, with 500 quality leads a month, each with a real buying signal, and 1,500 AI credits. 7-day free trial.
Read bravabase vs Apollo.
lemlist
Best for multichannel sequences. A sales engagement platform with a 650M+ lead database, email, LinkedIn and call sequences, and warm-up and deliverability tools on every plan.
Price: from $55 a month billed yearly. Emails and phone numbers through a data add-on from $16 a month.
Read bravabase vs lemlist.
Lusha
Best for contact data on its own. B2B contact data with 515M+ verified contacts and 29M+ companies (Lusha’s data page, checked November 2026), buying signals and a Chrome extension that works on LinkedIn and in your CRM.
Price: free plan with 40 credits a month. Starter is $37.45 a month billed yearly ($449.10) for 4,800 credits a year, granted up front, or $49.90 monthly for 400 credits a month. An email costs 1 credit and a phone number 5.
Clay
Best for building your own workflows. A data and workflow platform that pulls from 150+ data providers, with AI web research and signals. Unlimited seats per workspace.
Price: free plan. Launch from $167 a month billed yearly.
Read bravabase vs Clay.
How to choose
Apollo is strong. Switch only if it doesn’t fit how you sell.
Stay with Apollo if…
- You want one very large database for search, email sequences and a dialer.
- Your team runs high volumes of cold email and calls.
- The free plan covers what you need.
Switch to bravabase if…
- You want an agent to find people ready to buy, instead of searching a database.
- You want a fit score and the reason for every lead.
- You sell on LinkedIn and want messages and posts written for you.
Questions, answered
What is the best Apollo alternative for a small team?
It depends on what you use Apollo for. For leads ready to buy now and outreach drafted for you, bravabase. For multichannel sequences, lemlist. For contact data alone, Lusha. For custom data workflows, Clay.
Is there a cheaper alternative to Apollo?
Lusha has a free plan and paid plans from $37.45 a month billed yearly. bravabase is $99 a month, or $79 billed yearly, with lead finding, work emails, phone numbers and outreach in one plan.
Which Apollo alternative finds phone numbers?
bravabase (in credits, only when found), Lusha (5 credits each), lemlist (through its data add-on) and Clay (through its data providers).
How much does bravabase cost?
One plan with every feature: $99 per user a month, or $948 a year ($79 a month). It includes 500 quality leads a month, each with a real buying signal, 1,500 AI credits a month and 2 Discovery agents. Try it free for 7 days. See pricing.
See how bravabase works
- Find people ready to buy. Brava looks for buying signals and saves each lead with a fit score and the reason it was found.
- Your personal AI sales agent. Brava learns your business, then finds buyers, writes your posts and messages and plans your day.
- Personal outreach you approve. A personal first message for every lead. Nothing goes out until you approve it.
- $99 per user a month. 500 quality leads a month, 1,500 AI credits, 2 Discovery agents and a 7-day free trial.